Bags for New Beginnings - Johannesburg

ABCA are very happy to have contributed to the ‘Bags for New Beginnings’ project of The Union of Jewish Women in Johannesburg. These bags are gifted to new mothers who don’t have any items for their newborns when giving birth at government clinics and hospitals. The bags include donated items of everything the new mothers will need to start their journey of motherhood with dignity and joy. For the first time, an ABCA baby book was included in each bag. What better way to encourage reading than for a newborn baby to start life with their own ABCA book!

January 2024